Thoughts

If you've been making outbound calls to mobile numbers recently and feel like fewer people are picking up, you're probably right. Since Apple introduced call screening on iOS (following Google), unknown callers are increasingly being asked to explain who they are and why they're calling before the prospect decides whether to answer. From my own experience, it's still only a small percentage that are using these features and they tend to be the people you really want to reach

My thoughts here are based on my use of AI as a tool to help with business development. Like many of you I've been experimenting with ChatGPT (not long after its release Nov 2022), Google Gemini, Microsoft CoPilot and other CRM AI tools for some time now. Initially, I found them of limited help with business research and writing as they weren't really good enough or accurate for my work standards. Fast forward over two and a half years and the pace of progress has been incred

Some businesses really struggle with generating leads. It's frustrating and very disheartening when efforts yield little or no result 😔. All that time invested with nothing much to show can really demoralise some people to abandon their new business efforts altogether. After analysing why, here are the 10 most common lead generation mistakes I've come across and how to fix: 1. Not researching your target market Impact - Wasting time and slowing up progress with prospects tha

Well, there's no one solution fits all here as it depends on your particular circumstances, your needs, your available budget and your aims and goals. Here's a summary of the main points that I think you should consider: Hiring a Freelance New Business Specialist Advantages 1. Cost Effective - Typically charge less than agencies or in-house staff. 2. Expertise - There are experienced and some very specialist freelancers for agencies and B2Bs (such as myself!) that cover par

Is one method better than the other? Well both channels have their strengths that should be a part of a New Business Developer's toolkit.